Email marketing is a highly valuable online marketing tool that can help independent freight forwarders with limited resources to build their brand. A well-implemented email marketing campaign can help logistics companies build better relationships with their clients, promote their services, augment sales and increase brand awareness. Email marketing not only allows companies to reach a…
The Cooperative blog
Tag: transportation and logistics
The advantages of using intermodal containers in transportation and logistics
The use of intermodal containers has brought about a significant transformation in the transportation and logistics sector. The intermodal containers are different from other shipping containers since they are generally used in a range of transportation modes. These kinds of containers are deemed ideal for long-distance transportation and can minimize fuel expenditure by saving up…
The significance of the China-Europe freight train for the transportation and logistics industry
China has significantly contributed to enhancing global connectivity with the Belt and Road Initiative which has had a tremendous impact on the transportation and logistics industry.The BRI has helped to boost international trade by creating a massive transportation network covering sea, road and rail successfully integrating several countries into the global supply chain. During the…
How to strengthen your relationship with your network partners
Productive collaboration and relationship building are paramount to the success of an independent freight forwarder. Cementing your relationship with logistics partners is indispensable for gaining an international presence. As a member of the Cooperative Logistics Network, you stand the chance to get businesses from partners across 327 territories around the globe. However, keep in mind…
A guide to shipping documents in the transportation and logistics sector
There are certain documents in the transportation and logistics industry that all freight forwarders need to be familiar with. Even the smallest mistake while filling these paperwork could lead to a disruption of the shipping process. As an independent freight forwarder if you are struggling to comprehend what freight documents mean for your shipments then…
Common cargo theft tactics and how independent freight forwarders can prevent them
Cargo theft is one of the recurring problems the freight forwarding industry has to regularly contend with. Starting from electronic goods and other valuable shipments to food and beverages, the burglars target all sorts of commodities that fetch good value in the black market. Data from the National Insurance Crime Bureau, suggests that in the…
Challenges facing the road freight industry in 2022
The last two years have been incredibly challenging for the transportation and logistics industry worldwide. For the first time, we have seen how the global supply chain was impacted at the same time because of the pandemic. Like all other sub-sectors of logistics, the road freight industry is presently experiencing unprecedented challenges. At the moment,…
How the advent of smart containers is transforming the container shipping industry
After centuries of dependence on manual processes, the container shipping industry is finally riding the digital wave. Although the freight forwarding industry has been quickly adopting digital trends, one sector that is relatively backward in this regard is the sea freight shipping sector. However, in the past few years, the container shipping sector is resorting…